The Gift of Life Insurance

Peace of mindby Vince Liuzzi
Executive Vice President and Chief Banking Officer, DNB First


Anyone who is a parent can tell you: parenting changes you in many ways.

One of the most obvious is an intense desire to care for and protect our children. We want to be sure we’re always there to provide the things they need during their different stages of life. But when they reach adulthood, we experience a change in thinking:

We want to protect and care for our children when we are no longer here.

Fortunately, there’s a very simple and proven solution that makes that goal possible: a solution that many people don’t fully understand or use to their advantage.

It’s called life insurance.

According to a 2015 study by Life Happens and LIMRA (the Life Insurance Market Research Association), “more than 40% of Americans don’t have life insurance.” What’s more, those who do have it are often underinsured and know they need more.

One of the biggest reasons for underinsurance is the perception that life insurance is “too expensive.” And when people are worried about meeting their monthly bills today and saving for retirement tomorrow, they may view life insurance as an additional expense they don’t need.

What they should understand, according to Rick Weber, Managing Director of DNB First Wealth Management, is that “ life insurance isn’t expensive for what it can offer you, mainly peace of mind. It can help a person preserve and create wealth, particularly in this low interest rate environment.”

An example of the gift of life insurance.

Weber cites one type of program as an outstanding example of the power of life insurance. The program is designed for clients looking to gift funds they don’t need for retirement to their loved ones. It allows participants to make a single premium payment and get up to two and half times that in the form of a death benefit. For example, if they put $100,000 into the policy, their beneficiary could receive upwards of $250,0000 upon their death. (The precise amount of the death benefit depends upon selective criteria such as age, gender, health and tobacco use.) The program also provides the flexibility for the policyholder to cash out the principal amount at any time without penalty. In addition, the death benefit is free from federal taxes, as well as the Pennsylvania inheritance tax.

To learn more about this program and others offered, call DNB First Wealth Management at 484-359-3531.

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